Jeffrey St Laurent graduated from the University of Massachusetts at Amherst with a BS in Exercise Physiology. He opened his own personal training business and became a leader in the fitness industry with a career spanning 20 years.
He was featured on dozens of educational fitness DVDS distributed around the world and had the opportunity to do work with clients such as Nike and Microsoft where he was featured on Xbox One Fitness.
Constantly looking to grow and find new ways to help people, he attended and graduated from the Institute for Professional Excellence in Coaching (iPEC) in 2004.
It was there he fell in love with coaching and shifted his focus to open his own Seminar and Coaching Company TrueYouNow.com
Jeff took the leap from part-time coach and made it his full time career in late 2004 and has never looked back.
Since then he has devoted well over 5,000 coaching hours with clients and is a highly sought after presenter and business coach.
Jeffrey is the author of the highly inspiring book “Being Fulfilled” as well as four other personal and business development audio training programs that benefit entrepreneurs at all levels of conscious development.
Jeff’s WHY is simple: “To be a part of people’s success.” Knowing he can be or help create the catalyst to change someone’s life for the better is what drives him.
On a personal level Jeff likes a simple, quiet life…whether it is tending to his property, detailing his car or watching a movie in his home theatre, he loves to be at home. Jeff stays fit and active with Crossfit, mountain or road cycling and yoga.
There is nothing better than spending time with the people he loves the most… his girlfriend, friends, parents and one younger brother and wife who have three beautiful children.
Jeff is most proud to be a dad to his 12 year old son, Keaton, and their yellow lab Cosmo. Whether it is playing basketball with him, running around acting crazy or just chillin together playing xbox… family is the one piece that gives him the most joy and fulfillment!