Points Covered: 1) The psychology behind why people hire us 2) How live events speed that cycle up 3) Two types of events and which is recommended 4) Details on optimal promotion time to set up event... then duration and location...

Points Covered: 1) The main philosophy to understand 2) The three key elements we are seeking to understand 3) Why this selling process cannot be "scripted" or planned out 4) The three key elements broken down 5) Listening for the clues...